Another
thing I dislike is the fact that there are so many amazing authors out there
that do not have their own websites or blogging sites. And if they do, there
are many who have websites that are just so poorly put together and not
maintained. And I speak this from
experience; I understand that spending hours trying to figure your website out
can be a daunting, stressful and time consuming task. However I do believe that
this is your most valued home base and asset and it is worth every blood sweat
and tear feed into it. And as one
of many website reviewers for McAfee; I see and come across many examples of
exactly just what I am about to share with you now.
For example; there are many, many blogs which I personally find
tedious, boring and bland. I’m not implying that this is down to an author’s
writing as nine times out of ten their words are intriguing and all inspiring
motivational pieces of literature. But it is mainly down to their sites lay out
and poor management of it. Cleanliness is next to godliness (so my Grams always
says) keeping a tidy web page gives for better thought and productivity.
I find more often than not that many marvellous bloggers/writers
let themselves down through poor web designs on both spectrums of the scale.
Some are overly fussy and over stimulating. Some are just too bland and lacking
in life. I have come across so many
untidy, rushed and poorly composed websites. And yet underneath it all, I still
see their every potential. So how do you
learn from this? Well the answer is simple; research. See what others are doing, of course what
works for them may not work for you, it is all trial and error and continuous
researching.
Over half the blogging pages I come across are far too
confusing and at most completely in-accessible. Ah and we mustn’t forget those
annoying pesky adverts flashing there spam at you constantly; this too really
grates me. You have instantly lost me if your pages are infested and crawling
with these advertisements. My brain and
my imagination completely thrive from a clear and well-presented webpage (as I
am sure many of yours do) as well as its maker's own unique stamp upon it. And
it is wonderful when you do find them as it is usually a good indicator that
these authors, end up going the distance.
'Sometimes,
less is more' well it is quite a true statement;
I know all
our taste differ vastly but it is still a simple more effective way to display
and design your websites. And it can be your major selling focal point if
applied in the right way. You do after all want people to come back to your
site and enjoy their time with you.
Please, don't get me wrong, I am not meaning to discredit
nor offend any writer/bloggers and their hard work. As there are many blogs
that have me completely enticed and head over heels entirely. But hey what
do I know right? Well OK that's a fair question; I'm just a small fish in a
vast great big ocean. But think of your webpages from a reader’s perspective.
As a reader, I don’t want to be chasing my tail (so to speak) around a poorly
laid out website and inundated with annoying adverts.
As a writer
your basic fundamentals are your creative writing skills and your amazing
imaginative idea's and most important of all your own uniqueness. So get
selling 'you' as the credited writer that you and we know you are.
So why is it I still find so many authors that just do not
market themselves effectively? I spent a few hours this morning trolling through
thousands of authors on Twitter (researching). And found that only as little as
45% of the authors that I had come across had their own websites or blogs.
Shocking right? I know! Surely every author wants to be noticed, wants to shout
out to the world about how they're the next big thing. And that their work is
worthy, well where's is your website? Let’s move with the times and market
yourself effectively as you may well be the next big thing one day.
Tell me
about yourself? No really! I love to connect with people from ALL walks of
life, hence my Twitter addiction. But most especially so do the readers they
want to get to know the authors too. They want to know the people that wrote
their most cherished prized books. They want to know what inspired the author
and what made them write that specific book; that human connection.
We are all human after all; it is in our very nature to
connect with others. We are genetically made up as 'people person's' and we
truly do thrive when we socialize successfully. I also
understand as an author that you want to sell your latest novel/book. But I
have noticed that many authors fall and stay content within one certain trap;
links set up from their twitter page to an Amazon link. These links send their
viewers straight to their Amazon selling page, truly fantastic and I mean this
with heart felt sincerity, and it is a fantastic accomplishment on your behalf.
But again where is
your complementing author website? You do not have me entirely sold with just
an Amazon page and a couple of 4-5* reviews, remember readers want to know
about their author as a person. Excel yourselves and market yourself
effectively (research!) become the author you have always aspired to be and
feed your passion furthermore.
I completely
understand and get that not everyone is computer savvy. However we all have to
begin somewhere right? What better way to learn and grow then to do it yourself
and just do the research.
So ask yourself what is stopping you and why have you not
taken this step already? If you have, great! Now ask yourself this; now how can
I improve? Don’t always assume your work ends just because you have a basic
website set up. Research, goodness I can’t stress this enough and see where
improvements can be made.
So on wrapping up; I am only human too with an ample amount
of flaws stacked sky high. OK and most will agree; a writer with far too much
to say. My message is this; market yourself effectively and promote your
uniqueness and there is always room for improvement and get rid of mess! Always
stay positive and thrive.
Happy
blogging and enjoy this wonderful day guys. And remember we are ALL constantly
learning and improving. And maybe with some encouragement I’ll come round to
the idea of effective blogging.
All words are that of encouragement and not intended any
other way.
Rebecca Munro
Visit Rebecca's website at http://authorrebeccamunro.co.uk/ and follow her on twitter @missRmunro
I think maintaining a site is the hard part. Easy to let it deteriorate after the first year or so.
ReplyDeletemood
Moody Writing
yes I definitely agree mooderino; hence what I meant about doing research.... finding out what other authors are doing with their pages; its tedious, sometimes boring and extremely time consuming but thoroughly worth it in the end and the bonus is you've been inspired by new ideas and keeping up to date with you trends; or so I believe anyway. I really do like your blog though; its thought provoking and thoroughly enjoyable to read your ideas, thumbs up and hats off to you, happy blogging to you ;)
ReplyDeleteRebecca
*new trends was what I meant, my apologies :)
ReplyDelete